Mobile affiliate marketing<\/strong> is a unique form of performance marketing. With mobile affiliate marketing, affiliate publishers are financially incentivized by advertisers to refer new customers or users to the advertiser\u2019s affiliate offer, typically through a mobile Android or iOS device.<\/p>\n\n\n\n Is mobile affiliate marketing different from regular affiliate marketing?<\/p>\n\n\n\n Yes, because the tactics, tools, and offers involved are geared towards a different audience.<\/p>\n\n\n\n But getting started with this type of marketing doesn\u2019t have to be complicated. <\/p>\n\n\n\n Facebook, for example, allows you to run adverts on WhatsApp, Instagram, Messenger, etc.<\/p>\n\n\n Running ads like these effectively makes you a mobile affiliate marketer. <\/p>\n\n\n\n In the early days of mobile marketing, your marketing strategy was pretty straightforward.<\/p>\n\n\n\n You sent SMS messages to your audience, so most of your focus was on acquiring new phone numbers.<\/p>\n\n\n\n But the arrival of smartphones created a paradigm shift in the affiliate marketing industry.<\/p>\n\n\n\n Now a smartphone could display the exact same website as your desktop computer, but touchscreen technology made those sites accessible to people of all ages.<\/p>\n\n\n\n Like your parents and grandparents.<\/p>\n\n\n\n Using their smartphones, they could now tap on the same adverts and affiliate marketing offers as everyone else.<\/p>\n\n\n\n Resource:<\/em><\/strong> <\/em>The tools we recommend to our affiliate marketing buddies<\/strong><\/a><\/p>\n\n\n\n A picture speaks a thousand words.<\/p>\n\n\n Or in this case, it shows you that mobile devices now account for 53% of all Internet traffic. <\/p>\n\n\n\n Emerging economies have played a key role in this change.<\/p>\n\n\n\n But the fact remains that the smartphone and tablet audience has eclipsed the desktop audience.<\/p>\n\n\n\n Is it impacting how people search for products and services?<\/p>\n\n\n\n Yup.<\/p>\n\n\n Mobile search overtook local US desktop searches way back in 2015. Our affiliate marketing statistics<\/a> page also shows that mobile devices account for 50% of affiliate-related traffic, which further highlights how lucrative this strategy can be. <\/p>\n\n\n\n Something Google had been quietly hinting at for years.<\/p>\n\n\n\n You don\u2019t need to have a degree in statistics to see that mobile is very clearly the dominant traffic source online. <\/p>\n\n\n\n So, don\u2019t be surprised if smartphone users make up 80%+ of all online traffic in the next few years.<\/p>\n\n\n\n Investing in this form of affiliate marketing is essentially investing in your future.<\/p>\n\n\n\n If you think that \u201c\u2026sending text messages\u201d is the same as modern mobile affiliate marketing then you\u2019re way off the mark.<\/p>\n\n\n\n Yes, text messages can still play a role.<\/p>\n\n\n\n But there\u2019s so much more to this new form of affiliate marketing than just blasting people with text SMS broadcasts. <\/p>\n\n\n\n So let\u2019s look at the two main channels you can work with:<\/p>\n\n\n\n While monetizing free traffic<\/a> is still possible, most established social media platforms<\/a> now want you to pay to play.<\/p>\n\n\n\n Paid mobile channels, however, are usually much more confusing for affiliate marketers<\/a>.<\/p>\n\n\n\n Especially if they\u2019ve never done any paid search marketing before.<\/p>\n\n\n\n So, let\u2019s look at a few of these mobile ad types in more detail:<\/p>\n\n\n\n You\u2019ll have no doubt seen these ads pop-up or under your favorite games<\/a> or mobile apps<\/a>.<\/p>\n\n\n These are in-app adverts \u2013 they\u2019re how most freemium application developers pay the bills.<\/p>\n\n\n\n These adverts might ask for your email address so you can be sent a quote, or simply provide you with a discount code.<\/p>\n\n\n\n But more often than not, they take you to an app install page on whichever store is relevant to your device.<\/p>\n\n\n\n Either of the above actions results in an affiliate getting paid.<\/p>\n\n\n\n App install ads are exactly what they sound like: adverts that urge people to install a new game or application of some kind.<\/p>\n\n\n\n Advertisers are usually charged on a \u201ccost per install\u201d basis.<\/p>\n\n\n They take over your entire screen for up to 30 seconds and then vanish.<\/p>\n\n\n\n Affiliates are often paid on a two-tier system with adverts of this type.<\/p>\n\n\n\n You can get paid a few cents for an ad simply being displayed.<\/p>\n\n\n\n But you\u2019ll receive a far higher payout if the smartphone or tablet user actually installs the app.<\/p>\n\n\n\n You can display adverts not just inside apps but also inside mobile websites.<\/p>\n\n\n\n These can either be standalone mobile versions of desktop websites or responsive sites instead. <\/p>\n\n\n\n And the adverts can be text, images, or even videos.<\/p>\n\n\n\n What matters is that the ad itself is:<\/p>\n\n\n\n Google<\/a> is the biggest player in the mobile advertising space \u2013 of course.<\/p>\n\n\n\n Some of the other top players though are Millennial Media<\/a> and InMobi<\/a>.<\/p>\n\n\n\n You might have noticed this type of \u201csponsored\u201d post appearing on Instagram over the last few years.<\/p>\n\n\n These are basically Instagram ads \u2013 not dissimilar to a \u201cBoosted post\u201d on Facebook.<\/p>\n\n\n\n But they do provide mobile affiliate marketers with other ways to promote mobile offers. <\/p>\n\n\n\n Snapchat now also runs its own advertising platform.<\/p>\n\n\n\n So there\u2019s always somewhere new to advertise, as long as you can stay within their ToS. <\/p>\n\n\n\n There are a lot of other tactics, ad-types, and channels involved in the mobile affiliate marketing world. <\/p>\n\n\n\n For example, there are content discovery ad networks like Outbrain<\/a> or Taboola<\/a>.<\/p>\n\n\n\n Not sure what these look like?<\/p>\n\n\n These types of ads are very popular right now.<\/p>\n\n\n\n This is allegedly why a lot of advertisers currently spend a large chunk of their advertising budget with content discovery networks.<\/p>\n\n\n\n![\"Facebook](https://www.authorityhacker.com/"https:////www.authorityhacker.com//wp-content//uploads//2022//01//facebook-mobile-ads-placements.png/")
<\/figure><\/div>\n\n\nWhy use mobile affiliate marketing?<\/strong><\/h2>\n\n\n\n
![\"Combined](https://www.authorityhacker.com/"https:////www.authorityhacker.com//wp-content//uploads//2022//01//combined-traffic-worldwide-graph-1024x557.png/")
![\"Mobile](https://www.authorityhacker.com/"https:////www.authorityhacker.com//wp-content//uploads//2022//01//mobile-and-desktop-searches-1024x605.png/")
What are some mobile marketing channels?<\/h2>\n\n\n\n
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In-App adverts<\/h3>\n\n\n\n
![\"In](https://www.authorityhacker.com/"https:////www.authorityhacker.com//wp-content//uploads//2022//01//in-app-adverts.png/")
<\/figure><\/div>\n\n\nApp Install adverts<\/h3>\n\n\n\n
![\"App](https://www.authorityhacker.com/"https:////www.authorityhacker.com//wp-content//uploads//2022//01//app-intall-adverts-664x1024.png/")
<\/figure><\/div>\n\n\nMobile Web Adverts<\/h3>\n\n\n\n
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Social media adverts<\/h3>\n\n\n\n
![\"Social](https://www.authorityhacker.com/"https:////www.authorityhacker.com//wp-content//uploads//2022//01//social-media-adverts.png/")
![\"Taboola](https://www.authorityhacker.com/"https:////www.authorityhacker.com//wp-content//uploads//2022//01//taboola-ads-example-1024x474.png/")
<\/figure><\/div>\n\n\nHow Can You Make Money With Mobile Affiliate Marketing?<\/strong><\/h2>\n\n\n\n
![\"Cpa](https://www.authorityhacker.com/"https:////www.authorityhacker.com//wp-content//uploads//2022//01//cpa-mobile-offers-examples-1024x371.png/")
<\/figure><\/div>\n\n\n